We ventured into the world of online teaching because we passionately believe in the transformative power of knowledge and learning. We teach because we want to share that vision with our students.

Nowhere in there did most of us consider that we’d have to master marketing, social media, likes, or shares.

However, when you have knowledge that can help people live their best lives, it's natural to want to reach as many eager learners as possible. This is where the potency of social media steps in.

Pinterest can be a fun and effective way to engage your students, clients, and community. However, despite its potential benefits, numerous yoga businesses have yet to harness the power of this valuable tool.

It’s easy to overlook Pinterest. This visually-driven medium is no longer the new kid on the block, and some of it’s buzz has been stolen by trendier social media platforms like Instagram and Snapchat. But Pinterest is holding steady in the market with nearly as many users as Instagram, and has several important advantages over competitors: